AM SQUARE
Cricket Academy
Rajasthan's Premier Academy
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AM Square Cricket Academy is committed to protecting your personal data. This policy explains what information we collect, how we use it, and your rights.
Your Privacy Matters
This Privacy Policy applies to all personal information collected by AM Square Cricket Academy through our website (https://amsquarecricket.com), registration forms, payment processes, and any other academy services. If you have questions, contact us at director@amsquarecricket.com.
Section 1
When you register with AM Square Cricket Academy or interact with our website, we may collect the following types of personal information:
Identity Information
Full name, date of birth, gender, Aadhar card number, and parent/guardian name.
Contact Information
Email address, phone number (with country code), and residential address.
Payment Information
Transaction IDs, payment status, and program details. We do not store card numbers, CVV, UPI PINs, or any raw financial credentials. All payments are processed via secure third-party gateways (PhonePe).
Program & Enrollment Data
Selected age group, coaching program duration, hostel requirements, kit preferences, and enrollment history.
Usage & Analytics Data
When you visit our website, we may automatically collect IP address, browser type, device information, pages visited, and time spent. This is done through tools like Google Analytics (GA4).
Media & Content
Photographs and videos taken during training, matches, or academy events, subject to your consent as outlined in our Terms & Conditions.
Section 2
We use the information we collect for the following purposes:
Enrollment & Administration
To process registrations, manage student records, communicate program details, and administer your coaching program.
Payment Processing
To initiate and verify payments through our secure payment gateway partners, and to maintain transaction records for accounting and compliance.
Communication
To send you important updates about your enrollment, schedule changes, events, fee reminders, and academy announcements via email, SMS, or WhatsApp.
Safety & Medical
To maintain records of disclosed medical conditions and ensure appropriate safety measures are in place during training.
Promotions & Marketing
With your consent, to share academy news, achievements, and promotional content via our website and social media channels.
Legal & Compliance
To comply with applicable laws, regulations, and court orders, and to resolve any disputes or enforce our Terms & Conditions.
Website Improvement
To analyze website traffic patterns and user behavior to improve our online experience using anonymized analytics data.
Section 3
We do not sell, rent, or trade your personal data to third parties. We may share information only in the following limited circumstances:
Payment Processors
We share necessary transaction details with PhonePe and related banking partners solely to process your payment securely.
Cricket Associations
If you are registered for club-level matches, basic player information (name, age group) may be shared with relevant cricket bodies for match fixture and eligibility purposes.
Service Providers
Trusted third-party service providers who assist us in operating our website, communications, or analytics — all under strict confidentiality obligations.
Legal Requirements
If required by law, court order, or government authority, we may disclose your information to comply with legal obligations.
Business Transfers
In the event of a merger, acquisition, or sale of academy assets, your data may be transferred to the new entity, subject to equivalent privacy protections.
Section 4
We take the protection of your personal data seriously and implement appropriate technical and organizational measures:
Secure Transmission
Our website uses HTTPS encryption (TLS/SSL) to protect data in transit between your browser and our servers.
Payment Security
We do not store sensitive payment credentials. All payment data is handled by PCI-DSS compliant payment processors.
Access Controls
Access to personal data is restricted to authorized Academy staff on a need-to-know basis. Admin systems are protected by authentication.
Data Minimization
We collect only the information necessary for the purposes described in this policy and do not retain data beyond what is needed.
Limitations
While we strive to protect your data, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security and encourage you to use strong passwords and secure devices.
Section 5
We collect Aadhar card numbers as part of the player registration process for identity verification purposes.
Purpose of Collection
Aadhar data is collected solely to verify student identity and age for enrollment, and for submission to cricket associations where required for match eligibility.
Storage
Aadhar numbers are stored in encrypted form in our secure database. They are never shared publicly, displayed in promotional material, or used for purposes other than identity verification.
Compliance
We handle Aadhar data in accordance with applicable Indian laws including the Aadhaar (Targeted Delivery of Financial and Other Subsidies, Benefits and Services) Act, 2016.
Section 7
You have the following rights regarding your personal data held by AM Square Cricket Academy:
Right to Access
You may request a copy of the personal data we hold about you at any time.
Right to Correction
If any information we hold is inaccurate or incomplete, you may request that we correct it.
Right to Deletion
You may request deletion of your personal data, subject to our legal obligations to retain certain records (e.g., financial transactions).
Right to Withdraw Consent
Where processing is based on consent (e.g., promotional communications or media use), you may withdraw consent at any time without affecting prior processing.
Right to Object
You may object to the use of your personal data for marketing or promotional purposes.
How to Exercise Your Rights
To exercise any of these rights, please contact us at director@amsquarecricket.com with your full name and enrollment details. We will respond within 15 working days.
Section 8
The Academy primarily serves students under 18 years of age. We take the privacy of minors especially seriously.
Parental Consent
Registration of students under 18 requires consent from a parent or legal guardian, who is responsible for reviewing and agreeing to this Privacy Policy on behalf of the minor.
Data Usage
Data collected for minor students is used exclusively for enrollment administration, safety, and program delivery. It is never used for commercial profiling or shared for advertising purposes.
Media of Minors
Photographs or videos involving minor students will only be published with explicit prior consent. Parents/guardians may opt out by submitting a written request to Academy management.
Section 9
We retain your personal data only for as long as necessary:
Enrollment Records
Student enrollment and program records are retained for a minimum of 5 years after the last active enrollment, as required for administrative and legal compliance purposes.
Payment Records
Financial transaction records are retained for 7 years in accordance with Indian accounting and tax regulations.
Website Analytics
Anonymized analytics data (Google Analytics) is retained for 26 months as per Google's default retention policy.
Media
Photographs and videos may be retained indefinitely for promotional use unless you withdraw consent, in which case we will make reasonable efforts to remove them from future use.
Section 10
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.
Notification
Updated versions will be published at https://amsquarecricket.com/privacy-policy with a revised "Last Updated" date.
Continued Use
Your continued use of our website or services after a policy update constitutes acceptance of the revised Privacy Policy.
Material Changes
For significant changes affecting your rights, we will attempt to notify active enrolled students via email.
Privacy Concerns or Requests?
Contact our team to exercise your data rights or raise a privacy concern.
© 2026 AM Square Cricket Academy, Jaipur, Rajasthan. All rights reserved. Terms & Conditions